All companies has some idea of what their strategic goals are. It is often what has made the company what it is at any given point in time. Before the company is even founded, a lot of time is used on making a strategy on how to conquer the customers. But as companies grow, it may be hard to spread the eagerness for the strategic plan, or even the mission and vision that was once so important to the company.
Strategy Orchestrator incorporates the strategic plan into a software that is widely available to all employees. It closes the gap between the once who are making the plans and the once that are executing them.
According to Allyson Willoughby, general counsel and senior vice president of people for GlassDoor.com (as reported in USA today) “What actually lands many companies high satisfaction ratings and a place on "best workplace" lists is often a culture that encourages workers to voice opinions and work together—and that rewards those efforts.These are companies that have figured out a good way to take the pulse of their workforce, and understand what's working and what's not,"
Strategy Orchestrator works as a tool to better the communication within the company, thus making employees more engaged and motivated to to their work.